Advertising and Consumer Citizenship: Gender, Images and Rights

Anne M. Cronin

Collana: Transformations
Anno: 2000
Rilegatura: Paperback / softback
Pagine: 192 p.
Testo in English
Dimensioni: 235 x 159 mm
Peso: 454 gr.
  • EAN: 9780415223249
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Descrizione
Using a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of: * Sex * Class * Race. It also explores the figure of the citizen and how this identity is produced by contemporary political discourses. Advertising and Consumer Citizenship will be essential reading for all those interested in the study of consumption, citizenship and gender.