Global inclusion. Changing companies: strategies to innovate and compete

Andrea Notarnicola

Editore: Franco Angeli
Formato: PDF con DRM
Testo in en
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Compatibilità: Tutti i dispositivi (eccetto Kindle) Scopri di più
Dimensioni: 949,82 KB
  • EAN: 9788891723543
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Andrea Notarnicola’s new book describes the new strategies being adopted by companies to combat conformism. In its composite variety, every company is a small but sizeable universe that works better when it explicitly adopts criteria of inclusion and innovation. In an in-depth examination, the book also reports the case of businesses in Italy that have decided to apply this strategy in promoting the inclusion of GLBT people to create a fertile, authentic work environment for everyone.
Part I. Inclusion and innovation
A strategy for continuous change
Creating a competitive advantage
Acquiring and retaining customers
Stereotypes and disgust, terrible decision-making tools
Changing business culture
Global inclusion: a tool for self-assessment
Case studies
(Nike: not just a fashion statement; illy citizens: a matter of citizenship; Covidien: exploring together; Procter & Gamble: without boundaries; Pricewaterhouse Cooper: the subject makes all the difference; Siemens AG: liberating energy; Nestlé, Tetra Pak, Luxottica: inclusive welfare)
Part II. The culture of inclusion and talent
The bases of inclusion
(Accepting one's own mistakes; Encouraging collective intelligence; Bringing back good manners at the company; Studying language: a new view of life)
Including personal styles
(Introversion and extroversion; Time for thinking; Open learning)
Body or talent?
(A company "beautiful on the inside"; The issue of ability)
Form. Setting the basic requirements for managerial training
Part III. Towards global inclusion
An authentic workplace for everyone
Parks and Out & Equal: Italy and the USA
Measuring inclusion: a sample questionnaire
Case studies
(IKEA: "To be one of us, you have to be yourself"; IBM: the intelligence of inclusion; Microsoft: "You are more than your job"; Deutsche Bank: being plural to become universal; Consoft Sistemi: inclusion as organizational DNA; Linklaters: the asset of respect; Eli Lilly: personal innovation; Johnson & Johnson: "Care with Pride"; Clifford Chance: a sector innovating; Barilla: inclusion and understanding; Costa Group: the collective creation of new corpo-rate values; Lexellent: employment law practice and issues of inclusion; Roche: inspiration and innovation; Telecom Italia: differences and similarities; Newton Management Innovation: the languages of access; State Street: a strategic imperative; Citi: being aware of your strategy)