Managing Service Companies

Ken Irons

Anno: 1993
Rilegatura: Paperback
Pagine: 268 p.
Testo in English
Dimensioni: 239 x 162 mm
Peso: 587 gr.
  • EAN: 9780201624267
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Service companies now account for a very large portion of the world's economic activity, and finding a formula for managing them successfully, for profit, has become an enormous challenge. This book illustrates how a number of international companies have achieved service success. It incudes a survey of 30 companies and shows the relationship of their culture to their success, together with 19 detailed case studies with in-depth insight from international organisations.