Strategic Decision Making in the Arts: Case Studies in Arts and Cultural Entrepreneurship

di Gary D. Beckman (Autore)

Karl Androes (Autore)

Taylor & Francis Ltd, 2024

For entrepreneurs in the creative fields, decision making is both a necessity and an art. Applying creativity to strategic decisions requires skills developed over time. This textbook provides arts entrepreneurship students a series of case studies centering on decision-making models applicable to launching and sustaining arts businesses. Each case set in the book focuses on a particular arts entrepreneur within the context of a range of creative businesses, from performance to videography. To facilitate classroom adoption, the authors provide expert guidance on getting the most from case-study-based learning. Additional features include insights into the key decision-making models in each case, analysis by a leader in the arts entrepreneurship education field on the factors forcing a decision and a broad view on the arts ecologies surrounding each example. Suitable for students in arts management programs as well, this book introduces readers to case-based learning via practical examples that give students insight into strategic decision-making in the creative industries. Extensive teaching notes are available for instructors. To gain access, visit www.routledge.com/9781032539577.

• Autore: Gary D. Beckman, Karl Androes
• Editore: Taylor & Francis Ltd
• Collana: Discovering the Creative Industries
• Anno: 2024
• Rilegatura: Paperback / softback
• Pagine: 278 p.
• Dimensioni: 234 x 156 mm
• Peso: 540 gr.
• EAN: 9781032539577

Testo in English