Strategic Management: Concepts

Mason Carpenter, Gerry Sanders

Anno: 2007
Rilegatura: Paperback / softback
Pagine: 512 p.
Testo in English
Dimensioni: 254 x 203 mm
Peso: 920 gr.
  • EAN: 9780132341400
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Descrizione
KEY BENEFIT- This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their professional lives. KET TOPICS: Three key themes constitute the dynamic perspective on strategy: (1) changing strategies for changing times, (2) the integration of formulation and implementation, and (3) strategic leadership. For business professionals involved with strategic management.