Methodology for Creating Business Knowledge

di Ingeman Arbnor (Autore)

Bjorn Bjerke (Autore)

SAGE Publications Ltd, 2008

`Arbnor and Bjerke's deep insight into theory construction and their honest appraisal of knowledge creation makes this edition absolutely essential for business scholars. I recommend this book to scholars in any area of business seeking a more thoughtful and useful understanding of research methodology' - Morgan Miles, Professor of Marketing, Georgia Southern University `These are two authors on top of their game, using their vast experience and depth of knowledge to present a complex topic in a framework which is understandable and usable by anyone doing academic research. This third edition will ensure that this book remains the essential read for social science researchers' - David Carson, Professor of Marketing, University of Ulster Arbnor and Bjerke's best-selling text, first published in 1997, remains unrivalled; both in its contemporary relevance to research methodology, and in its coverage of the interplay between the philosophy of science, methodology and business. The authors make an in-depth examination into the circularity of knowledge and its foundations and analyze the repercussions for business, research and consulting. Where knowledge is a competitive necessity understanding its foundations is a necessity. The Third Edition has been updated to be even more relevant to the contemporary interests of business knowledge. Additional extras include: - Several more examples are included, plus previous examples have been updated - Improved illustrations and diagrams - Revised presentation makes the book easier to use - Useful summaries of the key points and concepts to aide accessibility - Points of reflection allow the reader to further their thinking on the topics - A glossary of terms - A teacher's manual which can be requested from the book's website

• Autore: Ingeman Arbnor, Bjorn Bjerke
• Editore: SAGE Publications Ltd
• Anno: 2008
• Rilegatura: Paperback / softback
• Pagine: 464 p.
• Dimensioni: 246 x 189 mm
• Peso: 900 gr.
• EAN: 9781847870599

Testo in English