Understanding the Needs of Donors: The Supply Side of Charitable Giving: New Directions for Philanthropic Fundraising, Number 29

Anno: 2001
Rilegatura: Paperback / softback
Pagine: 120 p.
Testo in English
Dimensioni: 225 x 151 mm
Peso: 162 gr.
  • EAN: 9780787956363
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This book examines the relationships between non-profit organizations and donors. It outlines important steps needed in order to develop successful giving-receiving or gift relationships. It provides a framework for donors to determine comfort levels of giving and illustrates how tax changes influence giving. It also proposes a meaningful-action paradigm to better understand why donors give, providing a useful guide for fund-raising practice and research. It concludes with a challenge to donors to move from a "chequebook philanthropy" to a "citizenship philanthropy." This is the 29th issue of the "Jossey-Bass" series "New Directions for Philanthropic Fund-raising".