The Basic Business Library: Core Resources and Services

Eric Forte (Curatore)

Michael R. Oppenheim (Curatore)

Bloomsbury Publishing Plc, 2011

Everything you need to know in order to start, maintain, and provide service for a business collection, and to research virtually any business topic. Now in its fifth edition, The Basic Business Library is a modern sourcebook of core resources for the business library and the business information consumers and researchers it serves. This up-to-date guide also discusses strategies for acquiring and building the business collection in a Web 2.0/3.0 world and recommended approaches to providing reference service for business research. This text includes numerous real-world examples that cover market research, investment, economics, management and marketing. This is a single-volume guide to doing business research and managing business resources and services in a multitude of library environments. Readers will gain an understanding of the nature and breadth of providers of business information; learn the types and formats of information available; become familiar with key resources and providers in major categories such as marketing, financial information, and investment; and understand how to collect, use, and provide access to business information resources.

• Curatore: Eric Forte, Michael R. Oppenheim
• Editore: Bloomsbury Publishing Plc
• Anno: 2011
• Rilegatura: Hardback
• Pagine: 240 p.
• Dimensioni: 235 x 156 mm
• Peso: 510 gr.
• EAN: 9781598846119

Testo in English