Indian Business Case Studies Volume VI

di S B Mathur (Autore)

Sudhakar Bokephode (Autore)

D D Balsaraf (Autore)

Oxford University Press, 2022

It has been decades since many business schools outside India adopted the case study methodology for teaching almost all branches of management studies. This trend has been seen in India, too, where top management institutes have implemented the case study-based methodology as an important pedagogical tool in business education. The major issue in India, however, is a severe shortage of Indian case studies through which business schools can provide industry insights to students. This volume fills that gap. It has twenty Indian cases related to different aspects of business management. The cases cover some of the prominent disciplines of management like marketing, finance, human resource management, strategy management, operations management, accounting, and mergers and acquisitions. These cases best serve the purpose of adoption of 'case methodology' in classroom teaching or online lecture sessions for the faculty and students of business management.

• Autore: S B Mathur, Sudhakar Bokephode, D D Balsaraf
• Editore: Oxford University Press
• Anno: 2022
• Rilegatura: Paperback / softback
• Pagine: 210 p.
• Dimensioni: 216 x 140 mm
• Peso: 270 gr.
• EAN: 9780192869425

Testo in English