Innovating at the Top: How Global CEOs Drive Innovation for Growth and Profit

Roland Berger, Soumitra Dutta, Tobias Raffel

Anno: 2008
Rilegatura: Hardback
Pagine: 196 p.
Testo in English
Dimensioni: 235 x 155 mm
Peso: 471 gr.
  • EAN: 9780230575738
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Descrizione

This book is a collection of eye-opening interviews with CEOs from major international corporations - Nokia, Unilever, Toyota and Bosch are just some of the many included. The CEOs discuss their innovative approaches to new challenges and opportunities in their business. A fascinating insight into the minds of global leaders.