Brainwave Buy-In: Revealing Neuromarketing's Impact On Consumer Behavior

di Jared Cline (Autore)

John Platusic, 2025

This audiobook is narrated by a digital voice. Delving into the secrets of the human mind, it uncovers the hidden power of brainwave activity and its direct effect on our decision-making processes. Through intriguing studies and real-life examples, this book sheds light on how marketers strategically leverage neuroscientific techniques to sway consumer preferences and shape purchasing habits. Dive into the captivating realm of neuromarketing as it uncovers the underlying factors that drive our buying choices, unraveling the intricate connections between the human brain and consumer behavior. Discover how businesses utilize these newfound insights to masterfully craft advertising campaigns and product design that align seamlessly with consumers' subconscious desires. From the subtle influences of color and imagery to the psychological triggers behind pricing strategies, this book reveals the intriguing science behind consumer decision-making. Unleash a new understanding of your own thought patterns and examine the subconscious factors that guide your own buying decisions. Whether you're a marketing professional craving cutting-edge knowledge or a curious consumer wishing to navigate the marketplace with heightened awareness, Brainwave Buy-In offers invaluable insights into the world of neuromarketing and its profound impact on consumer behavior. Prepare to uncover the transformative potential that lies within the wondrous intersection of the human mind and marketing expertise.

• Autore: Jared Cline
• Durata in (hh:mm:ss): 05:26:35
• Anno edizione: 2025
• Editore: John Platusic
• EAN: 9798347895229

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