Anno: 1995
Rilegatura: Paperback / softback
Pagine: 720 p.
Testo in English
Dimensioni: 198 x 129 mm
Peso: 576 gr.
  • EAN: 9780004708034
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Descrizione

The third revised and expanded edition of this clear, comprehensive guide to the essential terms of modern business for students, professionals and business managers. Constructed with the guiding principle of contemporary relevance always in mind, the Collins Dictionary of Business is the ideal companion for all business courses. Fully updated, the third edition of the Collins Dictionary of Business contains material especially suitable for students reading specialist business studies course as part of a broader-based economics and commerce dgree or professional qualification, and will also be of immense use to people working in industry, commerce and public service. Entries have been selected and structured to cover (a) the various strategies and policies which firms and other organisations can purse in order to achieve their objectives, (b) the `nuts and bolts' of buisness practice, (c) the industrial and economic environment of business. Covers all the main areas of business theory and practice: marketing, production, finance, human resources, business policy and international business Comprehensive coverage of terms such as cash flow, hedge fund and patent Includes commercial terms such as stocks and shares, options and forward market