Commercialization Secrets for Scientists and Engineers

di Michael Szycher (Autore)

Taylor & Francis Inc, 2016

Commercializing a knowledge-based product or service requires a realistic, methodical approach combined with a great deal of perseverance. Commercialization Secrets for Scientists and Engineers serves as a high-level guide to answering key questions and critical issues that confront founding entrepreneurs on their quest to commercialize their knowledge-based innovations. It highlights the unique problems shared by all technologists across knowledge-intensive fields and how to overcome the most predictable obstacles faced by technology entrepreneurs. It demystifies the process of commercializing advanced products that require a high degree of specialized knowledge. Typically, these are "disruptive technologies" with the potential to revolutionize whole industries. The book simplifies the launch of high-tech ventures such as pharmaceuticals, genetic and biotechnology products, wireless devices, fuel cells, and minimally invasive medical devices. Additionally, it will help readers bring their disruptive technologies to profitability.

• Autore: Michael Szycher
• Editore: Taylor & Francis Inc
• Anno: 2016
• Rilegatura: Paperback / softback
• Pagine: 536 p.
• Dimensioni: 234 x 156 mm
• Peso: 793 gr.
• EAN: 9781498730600

Testo in English