Competing Against Luck by Clayton M. Christensen

di Capsule Audio (Autore)

Brairwood Publishing LLC, 2025

This audiobook is narrated by a digital voice. Competing Against Luck by Clayton M. Christensen Audiobook Summary: Unlock the secrets to successful innovation with this audiobook summary of Clayton M. Christensen's groundbreaking "Competing Against Luck." Discover why understanding what job a customer is trying to accomplish is more crucial than demographics or product features. This is a capsule version of the book, capturing its most powerful ideas in just 10 minutes. Learn how the "Jobs to Be Done" theory can transform your approach to product development, marketing, and customer service. The audio distills the core insights and essential lessons, cutting out the fluff and saving you hours. Stop relying on luck and start understanding the causal drivers of customer choice. You'll explore how to identify unmet "jobs," design solutions that customers will eagerly "hire," and build a more predictable path to growth. If you’ve read the book before, it’s a great way to revisit and reinforce what matters most. For newcomers, it’s a powerful introduction to a transformative way of thinking. This version gives you all the practical takeaways you need to start taking action right away, enabling you to see your market, your customers, and your competition through a new, more effective lens.

• Autore: Capsule Audio
• Durata in (hh:mm:ss): 00:17:54
• Anno edizione: 2025
• Editore: Brairwood Publishing LLC
• Lingua: Inglese
• EAN: 9798318335211