The GEO Playbook: Mastering Generative Engine Optimization for AI-Powered Search

di Marcus Thorne (Autore)

MT Publishing, 2025

Traditional SEO is dying. AI is killing it. ChatGPT answers 100 million queries daily. Google AI Overviews appear in 40% of searches. Perplexity is stealing market share. Your carefully optimized content? Invisible to the new generation of search engines. Welcome to the era of Generative Engine Optimization (GEO). This isn't another SEO book with recycled tactics. This is your survival guide for the AI-powered search revolution happening right now. What You'll Master: The 9 proven GEO methods backed by Princeton research (with real success rates) How to get cited by ChatGPT, Google AI Overviews, Perplexity, and Claude Why keyword stuffing is dead—and what AI engines actually want The citation strategy that increased visibility by 40% Schema markup that makes AI crawlers love your content Domain-specific tactics for e-commerce, B2B, local business, and more Inside This Book: ? 30-Day GEO Transformation Plan with daily checklists ? Platform-specific optimization for ChatGPT, Google SGE, Perplexity, and Claude ? 20+ ready-to-use prompts for AI-powered research ? Real case studies with before/after results ? Technical implementation guides (even if you're not technical) ? Future-proofing strategies for agentic AI (2026-2030) Who This Is For: SEO professionals pivoting to AI search • Digital marketers protecting their traffic • Content creators fighting zero-click searches • Business owners needing visibility in the AI age • Anyone who wants their content found in 2025 and beyond The First-Mover Advantage Won't Last Forever While your competitors struggle with declining traffic, you'll dominate AI-powered search results. You'll be cited as the authority. Your brand will appear when AI answers questions in your industry. But here's the truth: GEO is easier now than it will ever be. Less competition. Clear tactics. Proven methods. The window is open—but closing fast. Stop optimizing for algorithms that no longer matter. Start optimizing for the AI engines that control the future of search.

• Autore: Marcus Thorne
• Anno edizione: 2025
• Editore: MT Publishing
• Formato: EPUB3 con DRMFREE
• Lingua: Inglese
• Compatibilità: Tutti i dispositivi (eccetto Kindle)
• Layout: Reflowable
• EAN: 9798231194988