Getting Naked: A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty

Patrick M. Lencioni

Anno: 2010
Rilegatura: Hardback
Pagine: 240 p.
Testo in English
Dimensioni: 216 x 187 mm
Peso: 392 gr.
  • EAN: 9780787976392
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Descrizione

Another extraordinary business fable from the New York Times bestselling author Patrick LencioniWritten in the same dynamic style as his previous bestsellers including The Five Dysfunctions of a Team, Lencioni illustrates the principles of inspiring client loyalty through a fascinating business fable. He explains the theory of vulnerability in depth and presents concrete steps for putting it to work in any organization. The story follows a small consulting firm, Lighthouse Partners, which often beats out big-name competitors for top clients. One such competitor buys out Lighthouse and learns important lessons about what it means to provide value to its clients. * Offers a key resource for gaining competitive advantage in tough times * Shows why the quality of vulnerability is so important in business * Includes ideas for inspiring customer and client loyalty * Written by the highly successful consultant and business writer Patrick LencioniThis new book in the popular Lencioni series shows what it takes to gain a real and lasting competitive edge.