Transform!: The 14 Behaviors Driving Successful Digital Transformation in the Age of Gen AI

di Ian Murrin (Autore)

Rajesh Jethwa (Autore)

Mike Wright (Autore)

John Wiley & Sons Inc, 2025

PRAISE FOR TRANSFORM! "Transform! is an inspiring guide for leaders who want to drive meaningful transformation. Transform! gets to the heart of what truly matters when it comes to leading change: clarity of purpose, courageous leadership, and empowering people to deliver lasting change." —JIM SNABE, Chairman of Siemens, a board member of C3 AI and Temasek, a member of the World Economic Forum's Board of Trustees, former CEO of SAP and former Chairman of Moller - Maersk "As big organizations scale, so do their technology and data challenges—making transformation increasingly difficult. Transform! shows how to achieve excellence by combining agility and high-performance behaviors with the power of GenAI. Insightful and accessible, it cuts through complexity and helps you pull ahead of the pack." —SIR RON DENNIS, Founder of McLaren Automotive and McLaren Applied and now leads Podium Analytics while advising governments on change and innovation "To turn GenAI from a technical experiment into a strategic advantage, follow the 14 high-impact behaviors outlined by the authors. This is your roadmap from technical debt to business dividends." —VENKAT VENKATRAMAN, Professor Emeritus at Boston University, author of The Digital Matrix and co-author of Fusion Strategy "With Transform! Ian, Raj, and Mike have tackled the complex challenge of continuously renewing legacy enterprise technology for a fast-changing world—and made the topic accessible to curious and capable executives—with clear commercial calls to action and timely insights into how GenAI can help. I think it’ll be an essential addition to the enterprise executive's bookshelf. I enjoyed it immensely." —SIMON ROHRER, co-author of Sooner Safer Happier, Global Head of Enterprise Technology Architecture and Ways of Working at Saxo Bank, after 15 years driving agile and DevOps at Barclays "An excellent dive into the numbers behind some of the biggest challenges facing tech development, combined with great, real-world insights and practical experiences." —CHRIS ORSON, Head of Agile Transformation at Citco Group, with prior leadership roles at Citi and UBS and as Head of Change at HSBC "The definitive inside track on how big tech gets so badly bungled. A page turner for those who don't want to get their fingers burnt!" —MATT KINGDON, co-founder of ?What If! the global innovation consultancy, was MD at Accenture and author of multiple books on change and innovation including Sticky Wisdom and The Science of Serendipity

• Autore: Ian Murrin, Rajesh Jethwa, Mike Wright
• Editore: John Wiley & Sons Inc
• Anno: 2025
• Rilegatura: Hardback
• Pagine: 288 p.
• Dimensioni: 231 x 158 mm
• Peso: 590 gr.
• EAN: 9781394374014

Testo in English