Making Innovation Last: Volume 2: Sustainable Strategies for Long Term Growth

Hubert Gatignon, David Gotteland, Christophe Haon

Anno: 2015
Rilegatura: Hardback
Pagine: 456 p.
Testo in English
Dimensioni: 216 x 140 mm
Peso: 6986 gr.
  • EAN: 9781137572639
pagabile con 18App pagabile con Carta del Docente

Articolo acquistabile con 18App e Carta del Docente

Approfitta delle promozioni attive su questo prodotto:

€ 98,17

€ 115,49

Risparmi € 17,32 (15%)

Venduto e spedito da IBS

98 punti Premium

Disponibile in 10 gg

Quantità:
Descrizione
Making Innovation Last considers the long term success of a firm. Authored by a trio of top international scholars who present pioneering new work on what it takes to create long term growth, the book examines the internal conditions that are likely to encourage sustainable innovation, as well as what a culture of innovation should look like.